AdSense News : Ad Review Center

Google will be rolling out a new feature,in the next few months,to provide you with more transparency and control over the AdSense ads appearing on your pages.It proposes to do this through what it calls as"Ad Review Center". This,will allow you to review placement-targeted ads on your site,and make verify whether they are relevant to the content on your site.When you opt in to the Ad Review Center, you'll be able to see all placement-targeted ads currently targeted to your site, and a couple of days later you'll be able to review placement-targeted ads that have previously run on your site. If you feel that the ads running on your site are irrelevant,and not useful to your visitors,you can block it in the Ad Review Center,thereby preventing it from running on your site. According to the Inside adSense Team:"By default, the Ad Review Center will let you review all placement-targeted ads after they have run on your site. However, if you have a strong need to manually review ads before they appear on your site, you may do so by clicking on the 'update settings' link in the Ad Review Center. You'll then have 24 hours to review ads before they are automatically allowed to run on your site. Please note that you can also return to the Ad Review Center and allow a previously blocked ad, or block a previously allowed ad.We strongly recommend you keep your review preference set to 'auto-allow'and review ads after they have run. Ads don't participate in the auction while they are awaiting review, and ads that you have blocked cannot compete in the auction either."